Consent & Opt-in Compliance
The call-to-action where you collect SMS consent must contain every one of these elements — and you must keep proof you collected it.
Use this to audit the call-to-action where you collect SMS consent. Carriers and the TCPA require documented, informed opt-in: the elements below must all appear at the point of consent, and consent can’t be a condition of purchase. The TCPA carries a private right of action at $500–$1,500 per message, so retaining proof of consent — timestamp, channel, and the exact CTA wording — is as important as collecting it.
The CTA where you collect consent must contain all of these.
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Related
- Consent & opt-in guide — what each required element means and why carriers enforce it
- Opt-in CTA generator — builds a compliant CTA with all nine elements from your brand inputs