Checklist

Consent & Opt-in Compliance

The call-to-action where you collect SMS consent must contain every one of these elements — and you must keep proof you collected it.

checklist Last verified mid-2026 1 min read

Use this to audit the call-to-action where you collect SMS consent. Carriers and the TCPA require documented, informed opt-in: the elements below must all appear at the point of consent, and consent can’t be a condition of purchase. The TCPA carries a private right of action at $500–$1,500 per message, so retaining proof of consent — timestamp, channel, and the exact CTA wording — is as important as collecting it.

The CTA where you collect consent must contain all of these.

0 / 9